{"id":15971,"date":"2018-11-04T10:56:54","date_gmt":"2018-11-04T07:56:54","guid":{"rendered":"http:\/\/lorenalupu.com\/blog\/?p=15971"},"modified":"2018-11-04T10:56:54","modified_gmt":"2018-11-04T07:56:54","slug":"haideti-sa-vorbim-despre-furtul-de-content","status":"publish","type":"post","link":"https:\/\/lorenalupu.com\/blog\/haideti-sa-vorbim-despre-furtul-de-content\/","title":{"rendered":"Haide\u021bi s\u0103 vorbim despre furtul de content"},"content":{"rendered":"<p>Anul 2018 se apropie de sf\u00e2r\u0219it. Teoretic, lumea a devenit mai informat\u0103, mai educat\u0103, mai civilizat\u0103. Exist\u0103 legi care protejeaz\u0103 drepturile de autor. Dac\u0103 le \u00eencalci, e\u0219ti r\u0103spunz\u0103tor \u00een fa\u021ba legii.<\/p>\n<p>\u00cen realitate, mul\u021bi rom\u00e2na\u0219i \u00eenc\u0103 func\u021bioneaz\u0103 pe mecanismul: \u00cemi place \u0219i e p\u0103 net? Copy, paste \u0219i o postez eu.<\/p>\n<p>C\u00e2nd le atragi aten\u021bia c\u0103 \u0219i-au \u00eensu\u0219it content, mul\u021bi \u00ee\u021bi r\u00e2d \u00een nas \u0219i-\u021bi r\u0103spund: Oricum nu conteaz\u0103 autorul.<\/p>\n<p>Zi s\u0103 mori tu. E mi\u0219to chestia aia, dar nu conteaz\u0103 cine a fost omul care a adus-o pe lume. Dac\u0103 nu exista acel om, nu exista acel produs.<\/p>\n<p>Da, e un produs. E un produs al muncii, al talentului, al imagina\u021biei, al resurselor cuiva.<\/p>\n<p>S\u0103 \u00eenha\u021bi chestia aia \u0219i s-o prezin\u021bi drept a ta e ca \u0219i cum tu ai avea un supermarket, eu a\u0219 intra pe u\u0219\u0103, a\u0219 lua un co\u0219, a\u0219 aduna de prin magazinul t\u0103u tot ce consider c\u0103-mi trebuie, apoi a\u0219 pleca pur \u0219i simplu, f\u0103r\u0103 s\u0103 pl\u0103tesc. Oricum nu conteaz\u0103 cine le vinde, nu?<\/p>\n<p>Ba conteaz\u0103. Un text sau un concept scris cu talent poate vinde un produs sau un serviciu. Gluma excep\u021bional\u0103 creat\u0103 de autorul acela a c\u0103rui identitate o ignori o poate convinge pe tipa la care tot insi\u0219ti c\u0103 nu e\u0219ti un ratat chiar at\u00e2t de antihaz cum credea ea ini\u021bial \u0219i poate chiar meri\u021bi o \u0219ans\u0103.<\/p>\n<p>O am \u00een list\u0103 pe Mihaela Baran, care posteaz\u0103 zilnic ni\u0219te texte scurte foarte amuzante despre via\u021ba de cuplu \u00een Rom\u00e2nia. Texte \u00een care tot gigelul \u0219i toat\u0103 geta se reg\u0103se\u0219te extrem de u\u0219or, pentru c\u0103 e vorba, mai mult sau mai pu\u021bin, de exact rela\u021bia din care au ie\u0219it ei acum, sau cea \u00een care se afl\u0103.<\/p>\n<p>Mi-a obosit m\u00e2na cert\u00e2nd, d\u00e2nd unfrienduri \u0219i blockuri nesim\u021bi\u021bilor care consider\u0103 c\u0103 e firesc s\u0103-i ard\u0103 un copy \u0219i un paste, \u0219i s\u0103 defileze cu glumele ei ca \u0219i cum ar fi ale lor.<\/p>\n<p>Corina B\u0103canu a pornit o serie de satir\u0103 social\u0103 pe Instagram, sharuibil\u0103 pe Facebook, \u00een care folose\u0219te un anumit filtru, u\u0219or recognoscibil, care-i turte\u0219te fa\u021ba hazliu, \u0219i public\u0103 zilnic c\u00e2te un rant ironic pe un subiect la ordinea zilei.<\/p>\n<p>Momen\u021belele acestea au farmecul lor aparte.<\/p>\n<p>Instant, s-au g\u0103sit al\u021bi gigei s\u0103 fure formatul, \u0219i s\u0103-l reproduc\u0103 cu EXACT acela\u0219i filtru.<\/p>\n<p>Corina:<\/p>\n<p><iframe loading=\"lazy\" style=\"border: none; overflow: hidden;\" src=\"https:\/\/www.facebook.com\/plugins\/video.php?href=https%3A%2F%2Fwww.facebook.com%2Fcorinabacanu.ro%2Fvideos%2F554723574969430%2F&amp;show_text=0&amp;width=267\" width=\"267\" height=\"476\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Ciorditorii ei care-\u0219i spun Baricada TV:<\/p>\n<p><iframe loading=\"lazy\" style=\"border: none; overflow: hidden;\" src=\"https:\/\/www.facebook.com\/plugins\/video.php?href=https%3A%2F%2Fwww.facebook.com%2Fbaricada.tv%2Fvideos%2F190323705240460%2F&amp;show_text=0&amp;width=267\" width=\"267\" height=\"476\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Amuzant e c\u0103, tra\u0219i la r\u0103spundere de num\u0103rul mare de fani ai Corinei, Baricada TV au s\u0103rit cu riposta c\u0103 de fapt ea ar fi furat de la ei, c\u0103 ei ar mai fi f\u0103cut, gen, clipuri \u00een acest format, \u0219i nu li s-a p\u0103rut cine \u0219tie ce lucru c\u0103 au fost prelua\u021bi. Caz clasic de ho\u021b care strig\u0103 &#8220;ho\u021bul&#8221; ceva mai tare, s\u0103 acopere vocea creatorului original.<\/p>\n<p>Dac\u0103 nu \u0219ti\u021bi pe cine s\u0103 crede\u021bi, v\u0103 \u00eenva\u021b\u0103 prietena voastr\u0103 Lorena un truc. De obicei, creatorul original e cel cu adev\u0103rat indignat c\u0103 i se fur\u0103 munca. Lui i-a venit ideea, el a muncit s-o perfec\u021bioneze \u0219i s-o popularizeze. \u0218i e efort. Orice crea\u021bie original\u0103 e un efort.<br \/>\nC\u00e2nd auzi\u021bi vr\u0103jeala: &#8220;ok, \u0219i de la mine s-a furat, dar nu mi-a p\u0103sat&#8221;, sta\u021bi de vorb\u0103 cu impostorul. Numai un om care n-a creat niciodat\u0103 nimic din propria lui minte \u0219i din propria lui inteligen\u021b\u0103 o s\u0103 spun\u0103 c\u0103 a\u0219a, s-a luat \u0219i de la mine, dar nu e mare lucru.<\/p>\n<p>Creatorul pe bune e acela care reac\u021bioneaz\u0103 exact cum ar reac\u021biona patronul supermarketului din exemplul dat de mine mai sus. C\u00e2nd e cu adev\u0103rat marfa ta, \u0219i te-a costat munc\u0103 \u0219i resurse, nu-\u021bi convine s\u0103 \u021bi-o ia gigeii pur \u0219i simplu.<br \/>\nDeta\u0219area, &#8220;ce mare lucru c\u0103 am luat, boss, e\u0219ti nebun cu capul&#8221;, e vr\u0103jeala specific\u0103 de ho\u021bi. Ei nu au investit nimic, lor li se f\u00e2lf\u00e2ie.<\/p>\n<p>\u0218i uneori, este vorba de ceva at\u00e2t de simplu, ca o idee. Alex Tocilescu avea o serie irezistibil\u0103 de poze \u0219i dialoguri cu pisica Ursula. Next thing you know, peretele meu era plin de gigei care-\u0219i fotografiau m\u00e2\u021bele din dotare \u0219i imitau cu nesim\u021bire dialogurile lui Tocilescu. Mi-era mie ru\u0219ine de ru\u0219inea lor. Lor nu li se p\u0103rea c\u0103 fac nimic incorect.<\/p>\n<p>Am zburat din list\u0103 zeci de persoane care mi-au furat statusuri, dar \u0219ocul meu a fost c\u00e2nd una, care se d\u0103dea mare manageri\u021b\u0103 \u0219i corporatrist\u0103 de Bucure\u0219ti, mi-a luat pur \u0219i simplu, cu copy \u0219i paste, un \u00eentreg articol de pe blog, \u0219i l-a publicat la ea pe perete.<\/p>\n<p>C\u0103 nu \u00een\u021belege badea Ion no\u021biunea de proprietate intelectual\u0103, hai, treac\u0103 mearg\u0103. Badea Ion abia \u0219tie tabla \u00eenmul\u021birii cu 9. Dar s\u0103 nu \u00een\u021beleag\u0103 ditamai fomeia sus-pus\u0103, cu studii, ideea c\u0103 nu e ok s\u0103 furi content, ba chiar s\u0103 m\u0103 ia la mi\u0219to, era de neconceput.<\/p>\n<p>&#8220;Dar ce, drag\u0103, am zis doar c\u0103 face trafic mai bun pe peretele meu, dec\u00e2t pe blogul t\u0103u.&#8221;<\/p>\n<p>S\u0103 mori tu! \u00cen chinuri de nedescris, \u0219i cu s\u00e2nge colc\u0103indu-\u021bi pe gur\u0103. De hoa\u021b\u0103 ordinar\u0103, nesim\u021bit\u0103 \u0219i tupeist\u0103. Vrei s\u0103-\u021bi produc content, c\u0103 nu e\u0219ti \u00een stare s\u0103 legi singur\u0103 ni\u0219te idei? Pl\u0103te\u0219te-m\u0103, \u00een mor\u021bii m\u0103-tii de japi\u021b\u0103 infect\u0103, a\u0219a cum ai pl\u0103ti la supermarketul \u0103luia. Contentul nu cre\u0219te \u00een copaci \u0219i presupune munc\u0103, inspira\u021bie, idei. S\u0103 faci tu trafic pe peretele t\u0103u pe contentul pe care \u00eel creez eu special s\u0103 fac trafic pe siteul meu? F\u0103 cancer de col uterin \u0219i mori \u00een spasme, jigodie. Pariez c\u0103 pe fi\u021bele de corporatrist\u0103 pe care ai tupeul s\u0103 le nume\u0219ti munc\u0103 \u0219tii s\u0103-\u021bi pretinzi o remunera\u021bie just\u0103, plimba-\u021bi-ar Dragnea dantura aia brun-carpatin\u0103 \u00een zone predispuse la infec\u021bii.<\/p>\n<p>\u0218i m-au luat \u0219i idio\u021bii b\u0103lo\u0219i \u0219i respiraci pe gur\u0103 de pe peretele cucoanei: &#8220;Dar cine e\u0219ti tu, drag\u0103, c\u0103 n-am auzit de tine p\u00e2n\u0103 acum.&#8221;<br \/>\nAutorul acestui text la care face\u021bi to\u021bi laba \u0219i da\u021bi ochii peste cap de ce minunat e. \u00cen mor\u021bii vo\u0219tri de gunoaie umane josnice.<\/p>\n<p>Ceea ce voi lua\u021bi de-a gata, c\u0103 tot e acolo, \u00een uria\u0219a voastr\u0103 impoten\u021b\u0103 intelectual\u0103 \u0219i analfabetism func\u021bional, e rodul muncii altuia.<\/p>\n<p>\u0218i dac\u0103 nu-\u021bi convine s\u0103 creditezi autorul, screme-te s\u0103 expectorezi idei proprii. S\u0103 vezi dup\u0103 aia ce spumele dracului te apuc\u0103 atunci c\u00e2nd vine alt idiot \u0219i le \u00eensu\u0219e\u0219te, c\u0103 oricum autorul nu conteaz\u0103.<\/p>\n<p>Dar cea mai bun\u0103 replic\u0103 pe tem\u0103 a avut-o Emanuel Ciocu. Alt fost copywriter cu un following mare pe Facebook datorat umorului incisiv \u0219i f\u0103r\u0103 menajamente.<\/p>\n<p>Zice Ciocu: &#8220;Iar mi-a atras cineva aten\u021bia c\u0103 mi-a copiat nu \u0219tiu cine un status. Repet, m\u0103 doare la basche\u021bi. Doar c\u0103 s\u0103 te expui pe Facebook cu ideile altora e ca \u0219i c\u00e2nd te-ai l\u0103uda cu fericirea nevestei pe care o tufe amantul. Vecinii \u0219tiu adev\u0103rul.&#8221;<\/p>\n<p>\u0218i chiar dac\u0103 nu-l \u0219tiu, pentru c\u0103 \u0103la pe care-l furi are following mai mic dec\u00e2t al t\u0103u, \u00een sinea ta \u0219tii c\u0103 ai tufut cu instrument de \u00eemprumut. \u0218i c\u0103 nu po\u021bi, la un date cu gagica pe care ai ag\u0103\u021bat-o cu glumele lui Ciocu, s\u0103 spui: &#8220;Stai a\u0219a, lumina mea, s\u0103 dau un scroll pe Facebook, c\u0103 am r\u0103mas f\u0103r\u0103 replici.&#8221;<\/p>\n<p>***<\/p>\n<p>\u00ce\u0163i plac textele Trollywood? Po\u0163i sus\u0163ine \u015fi tu proiectul.<\/p>\n<p><a href=\"http:\/\/paypal.me\/Trollywood\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-14577\" src=\"https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea-300x300.jpg?resize=300%2C300\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea.jpg?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea.jpg?resize=150%2C150&amp;ssl=1 150w, https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea.jpg?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea.jpg?resize=160%2C160&amp;ssl=1 160w, https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea.jpg?resize=320%2C320&amp;ssl=1 320w, https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea.jpg?resize=184%2C184&amp;ssl=1 184w, https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea.jpg?resize=600%2C600&amp;ssl=1 600w, https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea.jpg?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/03\/cafea.jpg?w=931&amp;ssl=1 931w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/p>\n<p>***<br \/>\nVrei s\u0103 m\u0103 urm\u0103re\u015fti \u00een social media? \u00cemi po\u0163i da like pe <a href=\"https:\/\/www.facebook.com\/lorenaalmighty\/\"><strong>Facebook<\/strong><\/a>, follow pe <strong><a href=\"https:\/\/twitter.com\/lorenalupu\">Twitter<\/a><\/strong> \u015fi <strong><a href=\"https:\/\/www.instagram.com\/lorena.lup\/\">Instagram<\/a><\/strong>.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Anul 2018 se apropie de sf\u00e2r\u0219it. Teoretic, lumea a devenit mai informat\u0103, mai educat\u0103, mai civilizat\u0103. Exist\u0103 legi care protejeaz\u0103 drepturile de autor. Dac\u0103&#46;&#46;&#46;<\/p>\n","protected":false},"author":2,"featured_media":13989,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-15971","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-spicy"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/lorenalupu.com\/blog\/wp-content\/uploads\/2018\/01\/Anger-is-okay-e1515114634925.png?fit=271%2C253&ssl=1","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/posts\/15971","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/comments?post=15971"}],"version-history":[{"count":4,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/posts\/15971\/revisions"}],"predecessor-version":[{"id":15975,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/posts\/15971\/revisions\/15975"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/media\/13989"}],"wp:attachment":[{"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/media?parent=15971"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/categories?post=15971"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/tags?post=15971"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}