{"id":7371,"date":"2014-02-08T15:40:58","date_gmt":"2014-02-08T15:40:58","guid":{"rendered":"http:\/\/lorenalupu.wordpress.com\/?p=7371"},"modified":"2014-02-08T15:40:58","modified_gmt":"2014-02-08T15:40:58","slug":"despre-product-placement-retardat","status":"publish","type":"post","link":"https:\/\/lorenalupu.com\/blog\/despre-product-placement-retardat\/","title":{"rendered":"Despre product placement retardat"},"content":{"rendered":"<p>Opinia public\u0103 din Rom\u00e2nia e pe trenduri. De c\u00e2teva ierni, colind\u0103ciorile din Bucure\u015fti s-au fixat pe &#8220;Deschide u\u015fa, cre\u015ftine&#8221;, \u015fi asta \u00eenseamn\u0103 c\u0103, nici mort, nu vei auzi alt\u0103 colind\u0103 masacrat\u0103 cu bestialitate \u00een Bucure\u015fti, de s\u0103rb\u0103tori.<\/p>\n<p>A ap\u0103rut trendul asistentei? Subit, toate prostituatele de lux au \u0163inut neap\u0103rat s\u0103 secondeze c\u00e2te un chel libidinos care s\u0103 fac\u0103 mi\u015fto de ele, ca s\u0103 insinueze c\u0103 nu au limit\u0103 la \u00eenghi\u0163it, at\u00e2ta timp c\u00e2t marchezi banu&#8217;.<\/p>\n<p>Anul 2014 debuteaz\u0103 cu un nou trend: trendul interdic\u0163iei. Evident, trendul interdic\u0163iei e aplicat random, total la nimereal\u0103, adeseori \u00een direc\u0163ia &#8220;b\u00e2ta-n balt\u0103&#8221; \u015fi cu efecte nespus de ilare. Pentru c\u0103 toat\u0103 lumea ia o pozi\u0163ie legat\u0103 de interdic\u0163ie, \u015fi multe dintre ele gem de &#8220;suntem o democra\u0163ie t\u00e2n\u0103r\u0103, abia ie\u015fit\u0103 din sem\u0103n\u0103turile de prim\u0103var\u0103&#8221; sau &#8220;aceasta e o decizie arbitrar\u0103, care ne arunc\u0103 cu \u015fapte secole \u00eend\u0103r\u0103t&#8221;.<\/p>\n<p>Recent, CNA a \u00eenceput s\u0103 interzic\u0103 videoclipuri pe baz\u0103 de product placement, ceea ce e o cretin\u0103tate sinistr\u0103. Un videoclip, ca s\u0103 nu arate ca o filmare pe mobil a ta \u015fi a lu&#8217; v\u0103ru-tu Gelu fum\u00e2nd iarb\u0103 \u00een pivni\u0163a blocului, trebuie s\u0103 fie profesionist. A se citi: cost\u0103 uneori mii de euro. Ace\u015fti mii de euro vin, adeseori, din cooperarea lui Avon, Garnier, L&#8217;Oreal, Pneuri &#8220;La Gigel&#8221; \u015fi a\u015fa mai departe. Deci, s\u0103 tai principala surs\u0103 de finan\u0163are a videoclipului e retard pur. \u00cei obligi pe muzicieni s\u0103 se \u00eentoarc\u0103 la era &#8220;Cam\u0103n Pip\u0103l&#8221;. Adic\u0103 asta.<\/p>\n<div class=\"video-container\"><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"700\" height=\"394\" src=\"https:\/\/www.youtube.com\/embed\/7YqZWBAIcUY?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/div>\n<p>Acestea fiind spuse, trebuie s\u0103 recunosc c\u0103 scandalul product placementului m-a f\u0103cut s\u0103 descop\u0103r comori de t\u00e2mpenie, cum ar fi aceast\u0103 minun\u0103\u0163ie:<\/p>\n<div class=\"video-container\"><span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe loading=\"lazy\" class=\"youtube-player\" width=\"700\" height=\"394\" src=\"https:\/\/www.youtube.com\/embed\/6cKknBmfmK8?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent\" allowfullscreen=\"true\" style=\"border:0;\" sandbox=\"allow-scripts allow-same-origin allow-popups allow-presentation allow-popups-to-escape-sandbox\"><\/iframe><\/span><\/div>\n<p>Exist\u0103 dou\u0103 faze de care am r\u00e2s de m-am \u00eempr\u0103\u015ftiat pe podea.<\/p>\n<p>A) Diva urmeaz\u0103 s\u0103 urce \u00een scen\u0103 \u015fi se verific\u0103 \u00een oglind\u0103, s\u0103-\u015fi vad\u0103 ultimele retu\u015furi. Ce \u0163ine \u00een m\u00e2n\u0103? Nu, nu o pudr\u0103, nu un blush, nu un luciu de buze, nu un ciob de oglind\u0103 cu o ultim\u0103 liniu\u0163\u0103 de cocain\u0103. \u0162ine \u00een m\u00e2n\u0103 O VOPSEA DE P\u0102R. Maaan! Deci tu te-ai dus \u00een club cu p\u0103rul nevopsit \u015fi, repede-repede, te-ai vopsit cu viteza luminii, ca s\u0103 nu cumva s\u0103-\u0163i vad\u0103 fanii r\u0103d\u0103cinile. Mehehehe.<\/p>\n<p>B) \u00cen timp ce c\u00e2nt\u0103, vin doi \u015fi se a\u015feaz\u0103 la o mas\u0103. \u015ei ce fac? Cer ap\u0103 fierbinte \u015fi-\u015fi prepar\u0103 cafeaua cu plicule\u0163e aduse de acas\u0103. &#8220;Bring your own coffee&#8221;, un nou concept de party, a\u0163i zice voi. Sau story-ul evolueaz\u0103 s\u0103 arate ce cocalari sini\u015ftri sunt \u0103ia. Dar nu. Restul lumii bea la bar, iar personajele zg\u00e2rcite se pierd \u00een mul\u0163ime.<\/p>\n<p>Eu n-a\u015f bana acest clip pentru product placement. \u00cen schimb, i-a\u015f ucide pe scenarist \u015fi pe regizor pentru retard \u00een form\u0103 deosebit de grav\u0103. Dac\u0103 \u015ftii c\u0103 ai de \u00eenglobat \u00een clip salate, pantofi, o clinic\u0103 de m\u0103rire a penisului, un ruj, un telefon mobil \u015fi o marc\u0103 de borcane, ai dou\u0103 op\u0163iuni:<\/p>\n<p>a) scrii un scenariu \u00een care astea s\u0103 intre natural, parte dintr-o poveste coerent\u0103.<\/p>\n<p>b) ce nu intr\u0103 \u00een scenariu, am\u00e2ni pe viitorul videoclip.<\/p>\n<p>C\u00e2t de greu o fi fost ca interpreta s\u0103-\u015fi treac\u0103 o m\u00e2n\u0103 prin p\u0103rul perfect, s\u0103 aib\u0103 un flashback cu Getu\u0163a vopsind-o superprofi, apoi s\u0103 ias\u0103 pe scen\u0103 \u015fi, \u00een r\u00e2ndul \u00eent\u00e2i, s\u0103 fie chiar Getu\u0163a, eventual chiar \u00eentr-un tricou branduit P\u0103rsuperb? De unde tu, public, \u00een\u0163elegi c\u0103 e o artist\u0103 at\u00e2t de popular\u0103, \u00eenc\u00e2t propria ei coafez\u0103 vine s-o vad\u0103 c\u00e2nt\u00e2nd?<\/p>\n<p>C\u00e2t de greu o fi fost ca \u0103ia doi cocalari s\u0103 se duc\u0103 la bar, s\u0103 arate \u00een meniu r\u00e2ndule\u0163ul &#8220;Cafea Pulamea&#8221;, iar barmanul s\u0103 z\u00e2mbeasc\u0103 cu sub\u00een\u0163eles, s\u0103 pun\u0103 plicurile \u015fi s\u0103 arunce ambalajele \u00eentr-un co\u015f plin de plicule\u0163e goale Cafea Pulamea?<\/p>\n<p>Ar fi fost fix trei cadre a trei secunde \u00een plus \u015fi ar fi salvat clipul de retard galopant. Dar s\u0103 te a\u015ftep\u0163i la creativitate \u00een showbizul rom\u00e2nesc e o naivitate. Parc\u0103 toate posturile de regizori la videoclipuri au la &#8220;cerin\u0163ele jobului&#8221; condi\u0163ia obligatorie: &#8220;lips\u0103 cras\u0103 de imagina\u0163ie&#8221;.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Opinia public\u0103 din Rom\u00e2nia e pe trenduri. De c\u00e2teva ierni, colind\u0103ciorile din Bucure\u015fti s-au fixat pe &#8220;Deschide u\u015fa, cre\u015ftine&#8221;, \u015fi asta \u00eenseamn\u0103 c\u0103, nici&#46;&#46;&#46;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[1],"tags":[],"class_list":["post-7371","post","type-post","status-publish","format-standard","hentry","category-spicy"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"_links":{"self":[{"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/posts\/7371","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/comments?post=7371"}],"version-history":[{"count":0,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/posts\/7371\/revisions"}],"wp:attachment":[{"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/media?parent=7371"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/categories?post=7371"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lorenalupu.com\/blog\/wp-json\/wp\/v2\/tags?post=7371"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}